1966 World Cup legend Sir Geoff Hurst explains why football is so important in bringing communities together and inspiring young people.
Football legend Sir Geoff Hurst isn’t just the only player to have ever scored a hat-trick in a World Cup game. Since 2002, he’s also been McDonald’s Director of Football.
He plays a huge role in inspiring people to volunteer and get qualified as local football coaches – so they can inspire young players in their area.
Inspiring kids across the UK
“It’s great to see boys and girls up and down the country enjoying their football and getting involved in a game we all love. As a sport, football encourages teamwork, respect and fitness amongst children."
“And we need great local clubs, coaches, volunteers and facilities if we want to keep inspiring kids to play football.”
Qualify for free
“Since 2002, I’ve been working with McDonald’s in its role as the Community Partner of the four UK Football Associations to deliver programmes and initiatives which offer people the chance to train for free as a qualified football coach or by providing opportunities and support for the volunteers who keep the grassroots game going.
“Now, children across the country are being trained by inspiring, skilled coaches every week. Nothing beats seeing them have a great time on the pitch, and it gives me confidence we'll have a great footballing future.”